Tag Archives: leg slit

The Wedding Industry Awards 2026

running up to win award best wedding dressmaker 2026 TWIA

I was nominated for the wedding industry awards 2026 in two categories. And I won for my region in one of them! And yes, I made and wore bespoke dresses to both ceremonies, see below for more pictures! Photo by Matt Rock Alterations seamstress/tailor – regional finalist South East 2026 This category is for any...

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Custom Wedding Dress Made in Surrey

Custom bespoke unique unusual colourful Wedding Dress Made in Surrey

I designed this custom wedding dress, made in Surrey, for a spring wedding photoshoot. Along with the chic bridal separates. The shoot took place at Somersbury Barn, a beautiful oak framed barn nestled in the idyllic Surrey countryside. This gorgeous venue, complete with a stunning Victorian glasshouse was the initial inspiration for our shoot planner...

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Custom Asian Fusion Wedding Trousers

⁠When Iram saw the ⁠custom Asian fusion wedding trousers and top that I had made for a bridal shoot, she decided she had to have them for her own London wedding – and I don’t blame her! This outfit looks perfect on her.⁠ “I fell in love with Felicity’s design from the moment I saw...

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Bespoke Wedding Dress Photoshoot in London

ancient egypt egyptian greece grecian cleopatra queen inspired dress

The theme for this bespoke wedding dress photoshoot in London can be summarised as “Nile Queen”. Whilst being inspired by things of the past, we still wanted to keep this wedding very modern and chic. I had the pleasure of designing the wedding dress for this shoot, and absolutely loved making something fit for a...

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Posts from Felicity Westmacott

follow me on instagram@felicitywestmacott

I have always loved working on cultural fusion wedding dresses, and I have been very lucky that many brides trust me with this process.

For Vidushi's bespoke wedding dress, we worked to combine her Indian heritage with her husband's Polish culture. She sourced the base dress and three beautiful red saris, and we began the process of discovering the kind of fusion she was looking for. 

The final result is the perfect blend of east and west ❤️

Wedding photography by @whiteframestorytellers_
Four years ago, I opened my bridal shop after working from home for the past 16 years. It was a huge decision and I had so many thoughts, so many pros and cons, and so many fears going round and round.

Here are just three of the doubts I had about buying the shop:

1.	The Commute
You know how sometimes the idea of something just feels bad, and then it turns out the reality of it is fine? That.
I worried about how long it would take, about traffic, about wasting time.

But the shop is just an 18-minute drive and I don't notice the time pass. I even cycle there occasionally, which is good for both my body and my mind. And it is so worth it for the separation between home life and work life. I can let my creativity lead me, instead of the distractions of a busy house.

2.	Premise Costs
My dad once told me, “The only person who makes money from small retail is the landlord", and I worried all my income would disappear into rent. But I was in the very privileged position to be able to buy my shop. This means the shop is an investment, as well as a workshop and a welcoming space for my brides.

3.	Self-Doubt
The loudest voice, with constant thoughts about whether the shop would be good enough, would anyone come in and would anyone like my work. 
But they do. Brides who see the dresses in the window, then visit the shop and often choose to work with me.

I am so grateful to my past self, and everyone who supported me in taking the leap. All the doubt was really worth it. 

Here’s to another four years, and hopefully many more 🤍
emailme@felicitywestmacott.co.ukTEL 07762 543230TOUCHGet in
from design to completionbespoke wedding dressesFelicity Westmacott
Dorking, RH4 1RT241 High Street• Visit the Studio •
Dorking, RH4 1RT241 High Street• Visit the Studio •
emailme@felicitywestmacott.co.ukTEL 07762 543230TOUCHGet in